With Christmas and New Year just around the corner, roperty buyers are once again on the hunt for that perfect pad. Indeed, the annual time off work over the festive period creates a surge in interest for homes, as James Saunders, COO of developer Quintain, explains...
"The holiday season doesn't just give us time to relax and eat mince pies - many people also use it to refocus and plan the year ahead. For lots of us that means taking the decision to find a new home; this might be a first apartment for an individual or couple, or a family upgrading to more space close to work and schools.
"We've found that buyers in the capital are usually looking for several things and Wembley Park as an area ticks all the boxes, making it an extremely popular location with young starters and established families.
1. Pristine property
The quality of the properties on offer at Wembley Park is beyond doubt. Contemporary, stylish homes such as those at Emerald Gardens have been designed to appeal to buyers of all ages and at all stages on the property ladder. Part of the North West Village neighbourhood, nearly every home at Emerald Gardens has its own patio, balcony or terrace. Nearly an acre of landscaped gardens, a gym, a private cinema room, a concierge service, a car club membership and a residents' club room add to the attractions. The final release of studio, one and two bedroom apartments are available from £305,000, with residents able to move in this summer.
2. Location, location, location
In terms of location, Wembley Park is surprisingly well connected. Baker Street can be reached on the Underground in 12 minutes, Bond Street and King's Cross in 19. The fast connections make it an ideal base for those commuting into the city and to other areas of the capital, and the carefully designed setting offers a haven away from the hubbub and crush of the capital.
3. Excellent education
A number of excellent local schools are available to Wembley Park residents. The most recent addition to the area is the internationally-renowned Lycée International de Londres - Winston Churchill, which first opened its doors in autumn 2015 and which adds to the already strong academic credentials on offer in the Wembley Park area.
4. Super sports
The area's sports facilities are also first class, thanks to the duo of world-class sporting venues on offer: Wembley Stadium* hosts everything from English cup football fixtures to top teams from overseas, such as the annual NFL visit.
5. Superb shopping
There's also the fantastic retail offering from London Designer Outlet, which is home to over 70 shops and eateries, along with a nine-screen cinema and a playpark. All stores offer up to 70% off retail prices, ensuring that Wembley Park's residents are some of the best-dressed in London.
6. Fabulous food
Wembley Park residents are spoiled for choice when it comes to dining out. Thai, Mexican, Indian, American, Spanish, Brazilian, Portuguese... a plethora of tastes from around the world are available in the local area, as well as some great modern British options. There is also a weekly food market offering freshly-cooked lunches to local residents and workers.
7. Open boulevards for a relaxed wander
Wembley Park is notable for its open, tree-lined boulevards offering a sense of space unusual for London. In summer, children dance in and out of the fountain in the relaxed Arena Square, and in winter lights twinkle in the trees as people explore the winter market and ice rink.
8. Exceptional exercise options
Residents of Wembley Park enjoy a host of options when it comes to keeping fit. From the residents-only gym at Emerald Gardens to the regular running events, like Color Run and the North London Half Marathon, there's a wealth of healthy and enjoyable exercise venues, classes and events on offer. The swimming pools, dance studios, yoga classes and five-a-side football pitches are just the start!
9. Nice neighbours
Wembley Park emphasises community at every stage. The Yellow Pavilion provides social spaces for residents to take classes and pursue their interests together. Community parties give them the chance to meet people they pass every day in the street. There is a modern city vibe to the area that is at once professional and family-orientated - a rare blend in a city as vast as London!
10. Engaging entertainment
And as if all of that weren't enough, Wembley Park residents can also enjoy some of the country's biggest music events and top comedy shows courtesy of having The SSE Arena and Wembley Stadium on their doorstep. From one-off charity events to tours of popular television shows, there's always something on offer to keep residents entertained - and all just a stone's throw from home.
Prices at Emerald Gardens start at £452,000. For more information, visit www.northwestvillage.com or call the on-site Savills sales team on +44 20 3151 8601.
* Wembley Stadium is the property of The FA Group and run by Wembley National Stadium Limited, a subsidiary of The Football Association.